Hi there,
You are invited to a Zoom webinar.
When: May 28, 2020, 04:00 PM (Beijing, Shanghai time)
Topic: Lessons from China – Ways to Adapt Your Business Strategy post COVID-19
To join the webinar, please click the below link.
https://us02web.zoom.us/webinar/register/WN_9qyfLsquTUqCA4TBRTmT8Q
- Topics will include
- Discover – Discover how to anticipate changed customers’ behaviors.
- Learn – Learn how to create storytelling content.
- Explore – The 5 trends of China e-commerce during COVID-19. What lessons can we learn from how digital companies have adapted.
- Case studies – How companies and brands are dealing with China during COVID-19, where no export managers can fly and fairs have been canceled.
- Speakers
Marco Gervasi is one of the world’s leading experts on China’s e-commerce and IoT. He is the founder and managing director of The Red Synergy where he provides management consulting assistance to leading international and Chinese companies, venture capital funds, and Internet platforms investing both in and out of China.
Marco is the world-acclaimed author of: “East-Commerce, A Journey Through China e-Commerce and the Internet of Things” the first book on China e-commerce and IOT now published in 3 languages (Hoepli 2015, Wiley 2016, Citic China Press 2016). Marco has over sixteen years of senior corporate management experience in China. He is a keynote speaker at international conferences on technology, a guest writer for various newspapers and magazines both in Asia and Europe, and an active technology blogger.
Chinapreneur, Founder &CEO. With over 18 years of China experience, Jon is a fluent Mandarin speaker with a dynamic background which includes a Chinese MBA, a Chartered Management Accountant (UK), and a member of the University of Cambridge Entrepreneurship Launchpad. Jon is also an Adjunct Professor at Fudan University and SKEMA Business School, lecturing Cross-Cultural Negotiations and Entrepreneurship in China, and regularly gives Chinapreneur talks to visiting business schools and keynote speeches on local business insights.
After spending 4 years in corporate retail sourcing, factory relations, and quality management, Jon took the plunge into entrepreneurship in 2008. He has since then successfully built China-based companies in the sustainability services sector and has also had hit and miss attempts in building sports brands in China. He openly shares his successes and failures in his talks and lectures.
- Host
Natasha Fang
Natasha is a seasoned expert and futurist in marketing and promoting products, people, and businesses. She is a proven brand builder, business leader, and strategic thinker with the ability to balance innovative ideas with analytical problem-solving. She has a consistent track record of achieving results for brands through innovation, collaboration, and hands-on execution. Natasha is the Founder and CEO of Tolmao Group, a leading integrated marketing agency headquartered in Shanghai City, China. Recognized for original content, persuasive digital marketing strategies, interactive website designs, and influential event marketing campaigns, she has worked with a variety of clients.
Natasha’s success in helping brands maximize their potential reaching Chinese consumers lead to the creation of Digital Bootcamp Asia, a hub for marketing experts throughout Asia. This innovative project helps entrepreneurs maximize their marketing efforts with a platform for progressive programs, online publications, offline events, and solutions for effective business.
- About organizer
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