The WeChat channel is available to anyone who has already set up a personal WeChat account. With the WeChat channel, you can discover high-quality video content with channels. For example, you can search for different topics based on keywords, hashtags, and brand names. Besides, you can also give likes and comments and mark content as favorites. WeChat is similar to Instagram Reels, but is aimed at those who want to reach a new (or existing) audience outside of their WeChat followers.