Marketing - Integrated China Marketing Agency

Tips for Successful Networking

Business networking is about making connections and creating relationships. It could be with consumers, clients, vendors, people who may refer business to you and even people who may refer you to others. Successful networkers know it’s a two-way street –...

2019-11-25

Marketing

How Much Content Is Too Much Content?

Content creation and marketing is difficult, especially determining the type of content, the topics, how to distribute, how often to distribute and whether it is effective. And, with the ability to reach target audiences faster comes the need for more...

2019-11-25

Branding Marketing Search Engine

How to Leverage LinkedIn for Marketing

With more than 660 million users worldwide, LinkedIn is an ideal social media forum to showcase products and services, build personal brand, share content, and promote your business. Here are a few of the many ways to leverage LinkedIn to...

2019-11-18

Branding Event Marketing

The Importance of Event Marketing

Event marketing is the experiential marketing of a brand, product, service, or cause through promotional events. It typically involves direct interaction. It can be online or offline. It can be hosted or sponsored. Events are an important part of a...

2019-11-14

Marketing

How to Grow Your Brand with Social Media

Social media is a great way to build your brand. With different platforms and competition, it can be difficult to stand out from others. Here are some ways to grow your brand with social media: Use Visual Branding: Visuals are important in...

2019-10-24

Marketing

Wang Wang Targets Younger Generations with Healthy Snacks

The popular Asian brand Wang Wang is promoting healthy snacks to the younger generations who are passionate about eating well, staying fit, and maintaining slim bodies. Not wanting to rely on exercise only, they prefer snacks with low sugar, less...

2019-10-08

Marketing

Discussing the Importance of Content Marketing

Our last Breakfast Networking session focused on the importance of content marketing. Whether a new Brand in the market or an established Brand with a proven reputation, content is needed to reach consumers online and offline. And, it must be...

2019-09-28

Alibaba Marketing

What Is an Alipay Mini Program?

About a year ago, Alipay, China’s leading mobile payment app owned by Alibaba, introduced mini programs. These light applications rivaled those of Tencent’s WeChat, China’s most popular messaging app, which provided a variety of services ranging from food delivery to...

2019-09-20

Alibaba Marketing

What Is Alipay?

Alipay is a popular third-party payment option in China. Launched in 2004 by the Chinese firm Alibaba Group, which was founded by Jack Ma in 1999, it provides a simple, fast, and secure method for making payments. As a virtual...

2019-09-20

Marketing

The importance of event marketing

There should be no questioning about the power of live events. As reported by the Event Marketing 2019: Benchmarks and Trends report (84%) of leadership—Vice President and C-Suite—believe live events are the critical element for their business’s success. Most (41%) marketers...

2019-06-26

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Category: Marketing

Tips for Successful Networking

How Much Content Is Too Much Content?

How to Leverage LinkedIn for Marketing

The Importance of Event Marketing

How to Grow Your Brand with Social Media

Wang Wang Targets Younger Generations with Healthy Snacks

Discussing the Importance of Content Marketing

What Is an Alipay Mini Program?

What Is Alipay?

The importance of event marketing

Two for 35 yuan! Maotai officially launch liquor heart chocolate

Coconut Palm Group Co. Ltd.

Why a reliable procurement agent is important for your business success in China

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