Blog - Integrated China Marketing Agency

What Will Content Marketing Be Like in 2020?

As 2020 approaches, it’s a good time to consider ways to leverage content in the new year. So, what will be the trends? Without doubt, content marketing will continue to be an effective way to promote a brand and sell...

2019-12-17

Marketing

Helpful Tips for Visual Content Marketing

Visuals can improve the success of content marketing and social media strategies by increasing traffic, clicks and conversions. Studies show that content with images get many more views than content without images. This year, visual content (especially videos) was a...

2019-12-17

Branding

How to Become a Thought Leader

Thought leaders are experts on a specific topic. As a thought leader, you can raise your visibility, promote your brand, engage with consumers and grow sales. Some ways to become a thought leader: Start blogging – Create your own blog or...

2019-12-10

Marketing

Tips for Successful Networking

Business networking is about making connections and creating relationships. It could be with consumers, clients, vendors, people who may refer business to you and even people who may refer you to others. Successful networkers know it’s a two-way street –...

2019-11-25

Marketing

How Much Content Is Too Much Content?

Content creation and marketing is difficult, especially determining the type of content, the topics, how to distribute, how often to distribute and whether it is effective. And, with the ability to reach target audiences faster comes the need for more...

2019-11-25

Branding Marketing Search Engine

How to Leverage LinkedIn for Marketing

With more than 660 million users worldwide, LinkedIn is an ideal social media forum to showcase products and services, build personal brand, share content, and promote your business. Here are a few of the many ways to leverage LinkedIn to...

2019-11-18

Branding

Ways AI is Changing Digital Marketing Strategies

With the ability to collect, analyze and learn from data, AI is changing digital marketing. It is improving digital marketing strategies by providing brands with invaluable consumer insights. Here are some of the interesting ways: Enhanced experience – Effective digital...

2019-11-15

Branding Event Marketing

The Importance of Event Marketing

Event marketing is the experiential marketing of a brand, product, service, or cause through promotional events. It typically involves direct interaction. It can be online or offline. It can be hosted or sponsored. Events are an important part of a...

2019-11-14

Marketing

How to Grow Your Brand with Social Media

Social media is a great way to build your brand. With different platforms and competition, it can be difficult to stand out from others. Here are some ways to grow your brand with social media: Use Visual Branding: Visuals are important in...

2019-10-24

Marketing

Wang Wang Targets Younger Generations with Healthy Snacks

The popular Asian brand Wang Wang is promoting healthy snacks to the younger generations who are passionate about eating well, staying fit, and maintaining slim bodies. Not wanting to rely on exercise only, they prefer snacks with low sugar, less...

2019-10-08

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Business in China

Life in China

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What Will Content Marketing Be Like in 2020?

Helpful Tips for Visual Content Marketing

How to Become a Thought Leader

Tips for Successful Networking

How Much Content Is Too Much Content?

How to Leverage LinkedIn for Marketing

Ways AI is Changing Digital Marketing Strategies

The Importance of Event Marketing

How to Grow Your Brand with Social Media

Wang Wang Targets Younger Generations with Healthy Snacks

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Recent Posts

Shanghai NETWORKING EVENT: Start Making Money on Xiaohongshu TODAY!

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